Growing Livelihood Opportunities for Women

The Flexi-Staffing Industry

The flexi-staffing industry is expected to create around 5.6 million[1,2] jobs by 2030, driven by increasing formalization and the need for an agile workforce. Currently, women’s participation in flexi-staffing varies from
5–35 percent across job roles in the industry.[3]
Flexi-staffing offers women multiple frontline roles across sectors. Photo credit: moodboard/Brand X Pictures via Getty Images

Industry Overview

Flexi-staffing is the provision of semi-skilled frontline employees (e.g., retail promoters, tele-calling agents) to companies. Organizations across industries are choosing to outsource frontline jobs to flexi-staffing companies in order to focus on core activities, manage costs, and comply with government regulations.

The flexi-staffing industry has high potential for GLOW as it:

  • Has the potential to create approximately 5.6 million[1,2] jobs by 2030 across industries
  • Is a good fit for women from families with low-income as it offers multiple frontline roles across sectors
  • Offers key benefits to women such as fixed-wage jobs, fair work-related terms and practices (e.g., guaranteed minimum wage, leave) and long-term employment potential, as roles are fungible across industries

Interventions to increase women’s participation in flexi-staffing companies

Flexi-staffing companies can improve gender diversity in their workforce through a 12-month roadmap. The roadmap includes 14 low-cost and low-risk interventions designed to (1) help recruiters build the necessary skills to hire women and (2) ensure managers and recruiters prioritize hiring women and (3) allow the organization to leverage its gender diversity credentials to win new business. To access trainings for recruiters and the roadmap to increase gender equity in flexi-staffing companies, click here >

GLOW's Flexi-Staffing Partners

[1] Total workforce in 2022 triangulated from a) Indian Staffing Federation (ISF) annual report (2021) and b) ISF quarterly report (2023)

[2] Growth rate of the industry (2022-2030) from First Meridian DRHP (2022)
[3] Based on GLOW’s conversations with flexi-staffing companies
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