There is no question: collective impact is spreading like wildfire! Since the first Stanford Social Innovation Review article on the concept was published in the Winter of 2011, we have heard from many of you from all types of organizations that, “collective impact is the way we must do business in order to truly achieve large scale social change.”
We have seen the idea spread through word-of-mouth, emailing and distribution of articles, blogs, speaking engagements, presentations, as well as new articles on the subject written by peers across the social sector.
As collective impact continues to spread, many of you have asked for compelling, accessible ways to share the idea with other organizations, your boards, staff, colleagues, and even family. FSG has embarked on a “video journey” by producing a series of short videos, which describe and demonstrate the idea of collective impact.
Please watch and share the videos with others who are working to tackle social problems, and help us build the collective impact movement!
We look forward to hearing your feedback, as well as your stories of collective impact. Please share your thoughts with us in the comments section below.
The first video (above) focuses on explaining what collective impact is, why it is needed, and what the key elements for success are in under 2 minutes. The next two videos show two examples of collective impact in action, The Elizabeth River Project, and The Global Alliance for Improved Nutrition (GAIN):