Creating Shared Value in India

How Indian Corporations Are Contributing to Inclusive Growth While Strengthening Their Competitive Advantage

Veronica Borgonovi, Simon Meier, Manjari Sharda, Lalitha Vaidyanathan

This report demonstrates that market-based solutions to social problems can and do create competitive advantage. Building on Creating Shared Value (CSV), the report offers detailed examples from both large corporations and small social enterprises in India that have developed highly innovative efforts to create economic value while addressing three urgent social issues: healthcare and sanitation, agriculture, and financial services, and calls on corporations to lead the charge toward a strategy for growth that benefits all the nation’s citizens.

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Appendix - Case Studies

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Veronica Borgonovi	(4/2/2012 12:59:07 PM)

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Aman,

Thanks for these insightful thoughts - there are clearly various models for how to engage in shared value creation, and partnerships are certainly important in leveraging the expertise and relationships that others possess. Patient capital is being talked about as important for startups, as well as for internal efforts - some companies use different hurdle rates in assessing the potential of shared value initiatives, to reflect the willingness to make a longer-term investment. Thank you!