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Mark Kramer, John Kania
Executives from 10 major corporations gathered in New York City to discuss the innovative ways that they are implementing shared value to meet simultaneous business and societal objectives. The candid discussion was wide ranging and posited a number of shifts in the way companies address social problems when they pursue shared value. It profoundly changes the relationship between companies and nonprofit organizations, creating a mutual interdependence and heightened accountability for delivering results. Published in the Stanford Social Innovation Review, Summer 2011.
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